THE A CAPPELLA SOCIETY
Post-Concert Report for A Cappella Championships 2013
6th July 2013, Theatre@IlluminITE, ITE College Central
The annual Sing Off in Singapore has gone up yet another notch after this year’s showcase at ITE Central’s Theatre@IlluminITE.
A total of 5 beatboxers and 22 a cappella teams competed in the finals and the amount of good work in the areas of new arrangements, training concepts of each director, the professional skill of vocalists and the energy and amount of importance and dedication put into the competition by all members, the schools and the trainers was very high.
The programme ran with 5 beatboxers for the beatbox battle, 2 choirs, 4 high school teams, 7 college teams, 7 open category teams and 2 international teams from Hong Kong.
The results ended with many close battles and many a time it was by just 1 point to the next team.
The competition has come to a point where it would do well to have bigger sponsors and supporters to give it the stature it truly deserves from a more than good venue to good and well trained crew and flawless administration. This has to be set as the new target for the next championships.
Please refer to attached excel sheet.
The almost 400 strong audience came largely from the participants and their supporters and this year also included a sizable number of general public. (Tickets sold : Participants :)
The profile of audiences were mainly singers, club supporters, trainers and some from the general public and even event organisers, largely under 25 with a good percentage of Chinese and Malay participants and some Indians too. The audience comprised of largely Chinese and Malay supporters and some Caucasians.
Our marketing efforts also included announcements to schools through our monthly newsletter, social mediums and regular updates via our website, and facebook pages as well as through the participants and schools involved.
Feedback from The Audience
The success of this yearly event and the greatness that it serves to our participants is all that needs to be seen as a great production. From the level of enthusiasm of winning or the humility learned from losing to the respectable thank yous, this event has embedded itself as an instrumental yardstick for most local school teams.
Yet again, the main mission to inspire and start a chain reaction of enthusiasm and channel more interest towards harmony singing has been achieved. TAS needs to set larger goals to possibly grow the publicity profile of such a great event through the media and as well through a larger venue and more prominent sponsorship for prizes and perhaps even an awards night to honor established local groups.